THE TEA OF ENGAGENCY
WARNING: This article may contain potentially toxic levels of creativity. You are advised to keep your eyes closed while reading.
THE GREATEST STORY EVER SOLD
Step up, children, and let me weave you a tale of magic and wonder! And marketing!
WHERE THE #&©% ARE WE????
If you’re a human being with a pulse, then you’ve probably wondered what the future holds for you. We do too, but that’s not stopping us from writing about it.
FUNNEL FUN & FUNDAMENTALS TO SEND SALES SOARING
Customers start at awareness, and move through the funnel as part of your sales process, hopefully emerging at the other end as brand advocates. Of course, not all who enter will leave, so you could kind of think of it as a roach motel for your customers.
INSIDE INSTAGRAM’S NEW ENGAGEMENT GAMBIT
While the response was somewhat muted, it may just be because people from Canada aren’t really all that cool. But when Instagram announced in July 2019 that they were adding Australia, Brazil, Ireland, Italy, Japan and New Zealand to the “no-like” list, the writing on the wall became clear: Instagram really has it in for likes.
