In With the New – 4 Ways to Improve Business in 2024
The end of the year is a great time for countdowns. It’s also a good time to look and plan ahead for how you can improve your business in the coming year. Watch as we do both.
YOU DON’T KNOW WHAT YOU DON’T KNOW
This article tried really hard to tell the story of how storytelling works in marketing, but it ended up mostly making fun of cavemen and equating mythology with selling insurance. You should probably read it and make it feel like it accomplished something.
WHY STORYTELLING MATTERS
This article tried really hard to tell the story of how storytelling works in marketing, but it ended up mostly making fun of cavemen and equating mythology with selling insurance. You should probably read it and make it feel like it accomplished something.
EVEN CHATGPT DOESN’T BELIEVE ITS OWN HYPE
We are apparently in the midst of an AI revolution. So naturally, DAMN GOOD decided to recruit a turncoat to assist with the struggle. We asked ChatGPT, the world’s most popular AI service to tell us why it’s a worse option than a human, and it totally spilled the tea.
BRAND STATURE: THE SECRET SAUCE
When it comes to brands and people you may know named Steve, a little bit of stature can go a long way. Let’s all climb inside your mind and explain how your mind perceives and ranks brands even without you knowing about it. Yeah, minds are sneaky that way.
SAME BRAND, DIFFERENT ARCHETYPE
Brands are not people, but it’s probably best if we just treat them like they are so that they don’t develop an unhealthy self-image that will require years of psychotherapy to undo. Yes, we’re talking about brand archetypes.
WHO THE #*@& ARE YOU?
Humans have an annoying habit of not knowing about the things they’ve never been introduced to. Here’s why this is all your fault.
THE TEA OF ENGAGENCY
WARNING: This article may contain potentially toxic levels of creativity. You are advised to keep your eyes closed while reading.
THE GREATEST STORY EVER SOLD
Step up, children, and let me weave you a tale of magic and wonder! And marketing!
WHERE THE #&©% ARE WE????
If you’re a human being with a pulse, then you’ve probably wondered what the future holds for you. We do too, but that’s not stopping us from writing about it.
