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    The Parent Trap

    Ad Industry, Branding, Digital, Digital Marketing, Digital Marketing Campaigns, How To, MessagingBy aaronJune 18, 2020

    It’s not news to anyone who has had or has been a child that parenting is really hard work. It is.

    They Aren’t Just for Halloween Anymore

    Ad Industry, Branding, Digital, Digital Marketing, Digital Marketing Campaigns, How To, MessagingBy aaronJune 2, 2020

    Just a few months ago, you can probably imagine the stares and implicit condemnation that you would receive for wearing a surgical MASK in PUBLIC. Not that people didn’t.

    APPRECIATION FOR THE SIMPLE THINGS

    Ad Industry, Branding, Digital, Digital Marketing, Digital Marketing Campaigns, How To, MessagingBy aaronMay 21, 2020

    Has COVID-19 managed to move you outside of your comfort zone? Join the club.

    SURVIVE & THRIVE: TRY TEACHING ABOUT YOUR BRAND

    Ad Industry, Branding, Digital, Digital Marketing, Digital Marketing Campaigns, How To, MessagingBy aaronMay 8, 2020

    Teaching isn’t just about imparting your personal knowledge. Or even the knowledge of your staff. It can also be educating consumers about the finer points of your brand.

    SURVIVE & THRIVE: TRY TEACHING

    Ad Industry, Branding, Digital, Digital Marketing, Digital Marketing Campaigns, How To, MessagingBy aaronMay 6, 2020

    One of the hottest trends online – especially in the era of social distancing – is distance learning or online instruction. Even if educating isn’t your thing, you probably have some valuable expertise that you can share. And guess what? There’s probably an audience for it.

    SURVIVE & THRIVE: SOCIALIZE

    Ad Industry, Branding, Digital, Digital Marketing, Digital Marketing Campaigns, How To, MessagingBy aaronMay 4, 2020

    If you are stuck at home with little to do, you actually have one of the greatest assets a business can have: Time. This precious commodity allows you to do interact with your customers like you’ve never had the chance to do before.

    SURVIVE & THRIVE: RE-THINK E-COMMERCE

    Ad Industry, Branding, Digital, Digital Marketing, Digital Marketing Campaigns, How To, MessagingBy aaronMay 1, 2020

    Perhaps you don’t have the kind of business that needs to sell online. Maybe you own a restaurant, or a service that offers deep tissue massages. You may already have a website, but you’ve probably never explored e-commerce before because you never needed to.

    SURVIVE & THRIVE: GET VIDDY WITH IT

    Ad Industry, Branding, Digital, Digital Marketing, Digital Marketing Campaigns, How To, MessagingBy aaronApril 29, 2020

    Right now, an unprecedented number of people are scrolling through their social media feeds, staving off boredom and hunting for content. Why not produce some?

    SURVIVE & THRIVE: STAY IN FRONT OF YOUR AUDIENCE

    Ad Industry, Branding, Digital, Digital Marketing, Digital Marketing Campaigns, How To, MessagingBy aaronApril 27, 2020

    One of our clients is a museum with acres of scenic Japanese gardens, and we are assisting them in weathering the downtime by staying relevant to their audience.

    Let’s Talk About Nothing

    Ad Industry, Branding, Digital, Digital Marketing, Digital Marketing Campaigns, How To, MessagingBy aaronMarch 26, 2020

    You may not have noticed, but there is a vast conspiracy afoot to make everything have meaning. Value. Worth. Especially Internet content.

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