What We Did
PRINT & DIGITAL DESIGN
Sugarboo creates and markets affordable high-quality hair styling products through distribution partnerships with different retail outlets. DAMN GOOD has worked with the company for several years to develop product packaging that stands out on crowded retail shelves.
Along the way, the Agency has helped the brand innovate both its products and processes, going so far as to create 3d “virtual prototypes” for products in development, drastically cutting time spent in back and forth communications with overseas manufacturers.
The agency is currently working with Sugarboo in developing a new ecommerce website and enhancing its consumer branding and marketing.