Image Skincare
What We Did
Web Design
Brand Identity
Logo Design
Brand Architecture
Product Launch
Package Design
Email Marketing
Campaign Development
Video / Photography
Copy Writing
Roll Out Strategy
Branding Strategy
Positioning Strategy
The Partnership
IMAGE Skincare International manufactures high quality skin care products that are sold through aestheticians, clinicians, and spas in over 73 countries around the world. Because users of their products can only buy them through these channels, DAMN GOOD was careful to position the brand for both B2B and B2C marketing channels, succeeding in helping IMAGE to grow swiftly by promoting brand awareness and simultaneously promoting sales through programs that support these distribution channels. As Agency-of-Record, the agency assisted in naming and branding new product lines, developed websites and collateral pieces, promoted and coordinated international sales events, and provided support for IMAGE’s sponsorship of the Miss USA beauty pageant.